Back
Written by Andrea Trevisan - Bancosta Cruise
What struck me most during this elegant soirée was the undeniable synergy between the cruise and MICE (Meetings, Incentives, Conferences, and Exhibitions) industries. Cruise ships offer the perfect setting for hosting a wide array of unique events
EXPLORING THE SYNERGY BETWEEN MICE AND THE CRUISE INDUSTRY AT THE M&IT GALA AWARD DINNER 2023 EDITION
The highlight in the Meetings & Incentive Travel's calendar is the annual M&IT Gala Award dinner. This prestigious event brings together luminaries and visionaries from the cruise world, making it a must-attend for anyone in the industry.
With over three and a half decades of experience in the corporate and incentive events sector, M&IT – Meetings & Incentive Travel – stands tall as the foremost brand in the event industry. This powerhouse not only publishes an industry-focused magazine but also orchestrates a series of sought-after networking events throughout the year.
IN THE GLAMOUR OF LONDON
THE SYNERGY BETWEEN THE CRUISE AND MICE INDUSTRIES
I had the immense pleasure of being hosted at the M&IT Gala Award dinner this year, an event that unfolded on the 15th of September 2023, amidst the splendor of London. Royal Caribbean International, one of our esteemed cruise partners, extended a warm invitation, and the evening exceeded all expectations.
What struck me most during this elegant soirée was the undeniable synergy between the cruise and MICE (Meetings, Incentives, Conferences, and Exhibitions) industries. Cruise ships offer the perfect setting for hosting a wide array of unique events. From corporate conferences to incentive trips and everything in between, these floating marvels provide an unmatched backdrop for creating memorable experiences.
LIMITLESS POSSIBILITIES
EXCEPTIONAL SOLUTIONS AT SEA
As a company committed to supporting the MICE industry, we take immense pride in offering exceptional solutions for hosting unforgettable events at sea. The M&IT Gala Award dinner served as a poignant reminder of the limitless possibilities that await when the event industry collaborates with the cruise industry. It was a fabulous evening that not only showcased the glamour of London but also underscored the relevance and potential of the cruise industry in shaping the future of corporate and incentive events.
I extend my Gratitude to Royal Caribbean Meeting, Incentives and Charters for such a spectacular evening at the M&IT Awards Gala Dinner and a privileged partnership with Bancosta Cruise.